[Pronounced: jawn-tee]
Is it a noun or an adjective? Well, if you want to get technical, it’s both. And far as the brand goes, it’s also kind of both – or at least, that’s what everyone keeps telling us.
For some it’s a quick break in the action – a subtle act of escaping reality for a hot minute. For others, it’s a perfect little pick-me-up that just seems to make everything a little bit better.
It makes bad days tolerable, tough times good times, and great days, f*cking awesome..